“Talking with Margarita Quihuis was 1 part brain-bending, 1 part hopeful, 1 part grateful that there are brilliant minds working on the equation for positive peace. Continue reading Peace in Our Lifetime?
One of the highlights of 2012 was the opportunity to get to know Ronny Edry, the catalyst behind the Israel Loves Iran peace campaign on Facebook. Because of him and Rehman Ilyas, catalyst behind the Romancing the Border peace campaign, we started a peace entrepreneur incubation program where we provide support, coach them on behavior design, promote what they do and together learn what works. Ronny started an online movement through a series of tiny steps – small behaviors that are so easily triggered and mirrored on Facebook. I will write about the behavior design techniques that he is doing in a later post. Right now, just sit back and listen to his TED talk.
At Stanford’s Peace Innovation Lab, researcher Mark Nelson and lab director Margarita Quihuis are looking to get businesses involved in encouraging peace. The way they see it, if members of conflict-ridden groups interact in a positive way, it gets easier for businesses to operate safely and profitably. So Nelson and Quihuis have started tracking positive interactions across conflict borders on Facebook and other social media, and they are looking for models to get business owners involved on the ground.
Listen to the Carnegie Ethics on Business podcast here.